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Lifecycle Marketing Manager (Email & Retention)
Four Leaf Rover
Waterloo, ON
Four Leaf Rover is a science-forward pet wellness brand focused on improving dogs’ health through clean, functional supplements. Our products...
Pay not listed Apply Now
Software Engineer II, Front End
Sony Interactive Entertainment (SIE)
Waterloo, ON
Why PlayStation? Position Overview PlayStation is looking for a Software Engineer to build next-generation technologies and applications us...
Pay not listed Apply Now
Software Engineer - Build & Tools
PlayStation Global
Waterloo, ON
Job Summary Join PlayStation as a Tools & Build Software Engineer to drive the future of CI/CD, designing and optimizing scalable pipelines f...
$117k – $166k/year Apply Now
Human Resources Specialist-Ex
Churchill Downs Incorporated
Waterloo, NY
JOIN OUR TEAM With gaming, hotel, retail and restaurant positions, you can always find what you're looking for at del Lago. Previous casino-i...
Pay not listed Apply Now
Human Resources Specialist-Ex
Churchill Downs Incorporated
Waterloo, NY
JOIN OUR TEAM With gaming, hotel, retail and restaurant positions, you can always find what you're looking for at del Lago. Previous casino-i...
Pay not listed Apply Now
Executive Chef
Sienna Senior Living
Waterloo, ON
Executive Chef Court at Laurelwood Retirement Living Salary Range : $55,451.00 - $69,314.00 This is for a existing vacancy Are you a passiona...
$55.0 – $451.0/hr Apply Now
Production Chef
Wilfrid Laurier University
Waterloo, ON
Department: Student and Ancillary Services Job Type: Continuing Full-time/Part-time: Full Time (>=1249 hrs/year) Campus: Waterloo Reports ...
Pay not listed Apply Now
Production Chef
Wilfrid Laurier University
Waterloo, ON
Department: Student and Ancillary Services Job Type: Continuing Full-time/Part-time: Full Time (>=1249 hrs/year) Campus: Waterloo Reports ...
Pay not listed Apply Now
Service Plumber & G1 Combustion Technician
Smith and Long Limited
Waterloo, ON
Company: Smith and Long Location: Kitchener-Waterloo & surrounding areas Union Affiliation: UA Local 527 / UA Local 787 The Mission At Smi...
$56.78 – $81.0/hr Apply Now
Graphic Designer Summer Student 2026
Perimeter Institute
Waterloo, ON
Location: Onsite at 31 Caroline Street N., Waterloo, ON Employment Term: Full Time Contract from May 4, 2026 - August 21, 2026 Position Report...
$21.5 – $24.0/hr Apply Now
Lifecycle Marketing Manager (Email & Retention)

Four Leaf Rover is a science-forward pet wellness brand focused on improving dogs’ health through clean, functional supplements. Our products are designed to work as systems and are used da...

Pay not listed Apply Now

Four Leaf Rover is a science-forward pet wellness brand focused on improving dogs’ health through clean, functional supplements. Our products are designed to work as systems and are used daily or over time; which means education, trust and retention matter more than one time conversions.

The Role
  • As our Lifecycle Marketing Manager, you will own the strategy, execution and performance of all email marketing at Four Leaf Rover retail and wholesale, with a heavy emphasis on:
What You’ll Own
  • Lifecycle & Triggered Email (Primary Responsibility)
  • Autoship Performance & Retention
  • Deliverability & List Health
  • Klaviyo Ownership
  • Measurement & Accountability
Lifecycle & Triggered Email (Primary Responsibility)
  • You will design, build, optimize and own all core flows, including:
  • Welcome and early education
  • Abandoned cart, checkout and browse abandon
  • Post-purchase education by product and use case
  • Replenishment and usage reminders
  • Autoship conversion and autoship retention flows
  • Win back and churn prevention
Autoship Performance & Retention
  • You will
  • Use email to drive autoship adoption at the right moment
  • Improve autoship retention through education, expectation setting and product usage guidance
  • Reduce churn by addressing confusion, misuse or lack of perceived results
  • Partner with operations and customer support to understand real churn drivers
Deliverability & List Health
  • You will be responsible for maintaining strong inbox placement and sender reputation, including:
  • List hygiene and suppression strategy
  • Engagement based sending logic
  • Monitoring spam complaints, bounces and ISP performance
  • Ensuring emails are structured to prioritize deliverability over design gimmicks
Klaviyo Ownership
  • You will fully own Klaviyo, including:
  • Flow architecture and maintenance
  • SMS performance and logic
  • Dynamic content and personalization logic
  • Smart use of segmentation
  • Template governance and consistency
  • Testing and iteration of subject lines, timing and sequencing
Measurement & Accountability
  • You will track and improve:
  • Flow revenue contribution
  • Autoship conversion rate
  • Autoship retention and churn
  • Reorder rate and time to second purchase
  • Click, RPR, unsubscribe and spam complaint rates
Who We’re Looking For
  • Experience
  • You Are
Experience
  • 5+ years in DTC lifecycle or retention marketing
  • Deep hands-on experience with Klaviyo
  • Direct experience owning triggered flows and post purchase journeys
  • Experience working with subscription or autoship models strongly preferred
  • Experience in supplements, pet, wellness or other education-heavy products a plus
You Are
  • Analytical and detail oriented
  • Comfortable owning outcomes, not just tasks
  • Curious enough to learn our products deeply
  • Willing to say “no” to emails that shouldn’t be sent
  • Focused on long term customer value, not short term spikes
Tools & Environment
  • Klaviyo (primary)
  • Shopify
  • Skio or other autoship platform
  • Analytics and reporting dashboards
  • Close collaboration with leadership, CX and ops
Compensation
  • Competitive salary based on experience
  • Performance incentives tied to retention and autoship outcomes
  • Full-time, remote role
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